March 10-13, 2020 (Canceled) 
Tokyo, Japan

Japan is top the Asian market and fourth-largest global market for U.S. exports of consumer-oriented food products. FOODEX Japan is the largest annual food and beverage trade show in Asia attracting over 80,000 visitors, offering exhibitors access not only to Japan’s $770 billion food market but to many other lucrative Asian markets as well. In 2019, the U.S. Pavilion at this USDA-endorsed show welcomed exhibitors reporting $24.5 million in 12-month projected sales (2018: $18.5 million) of U.S. agricultural products. U.S. exhibitors made over 487 serious business contacts and introduced 366 new products in the market.  Popular U.S. products at the show included olive oil, pre-cooked bacon, dry age beef patties, beef finger steak, pork cutlet, kabayaki eel, almond, parmesan cheese, corn tortillas, natto soy, lollipops, chili, whiskey, gin, cherry juice, snacks, cheese snack, BBQ sauce, honey, ginger beer, bourbon liqueur, dried blueberries, duck breast, cheese bread, soybeans, cheese cake, wine, nuts, papayas, hot sauce, chocolate coated nuts, dried fruits, sparkling water, lentils, dried cranberry, potato chips, chocolate, shelled pecans, and nuts dip.  The 59 U.S. exhibitors included 21 small-to-medium size and 15 new-to-market companies.

FAS Contact: David White, (202) 720-0858