This report serves as a road map for U.S. companies exporting to Ecuador. While Ecuador is a challenging market for U.S. food and agricultural products, it is also one of opportunity. Domestic production cannot meet consumer demand, necessitating continued imports. Additionally, younger and lower to middle-income consumers’ purchasing power and appetite for imports continues to grow. The Ecuador-EU Free Trade Agreement threatens the United States’ market share in processed and fresh products. 

Ecuador: Exporter Guide