Bulgaria: Bulgaria’s Evolving Wine Market Presents New Opportunities

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Post forecasts Bulgaria’s 2017 grape crop at 250,000 metric tons (MT), most of which will be used to produce about 140 million liters of commercial wine. The Bulgarian wine sector continues to evolve, driven by investments in the sector, increasing disposable incomes, tourism and thriving retail and hotel, restaurant and catering (HORECA) sectors. Wine consumption increased in 2016 and consumer trends point to a growing preference for higher quality wines. January-October 2017 data indicate a 24 percent increase in wine imports by volume and 21 percent by value. Poland, Sweden, China and Russia were the top export markets for Bulgarian wine (value terms) in 2016 and in 2017.

Bulgaria: Bulgaria’s Evolving Wine Market Presents New Opportunities

Europe and Eurasia, Bulgaria
Wine, Beer and Spirits

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