United Kingdom: Overview of the Plant-Based Food and Beverage Market in the United Kingdom
UK demand for plant-based meat and dairy alternatives has boomed in recent years, doubling in value from 2016 to 2020 to around $1.6 billion at retail. Plant-based foods tend to sell strongest among young and urban consumers who believe eating less meat is healthier and more sustainable for the environment. Growing numbers of the UK population intend to become meat free, vegetarian, or vegan during the next year. This presents an opportunity for U.S. plant-based frozen or shelf-stable products, and chilled products if shipping (3-4 weeks) and shelf-life conditions can be met.
