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Thailand's beef market offers significant growth potential for U.S. beef exports, particularly in the frozen beef segment. U.S. frozen boneless beef has grown by 24% from 2018 to 2023, reaching a total export volume of 1,083 tons in 2023.

In 2025, the food and dining landscape is evolving with key trends like preserved foods, sustainability, zero-waste cooking, and high-end groceries. Consumers are drawn to long-lasting, shelf-stable foods and eco-friendly practices.

Thailand’s foodservice is expected to grow by 7 percent this year with the market size of $32.85 billion, supported by store expansion and a recovery in tourism sector.

The Thai Food and Drug Administration announced on November 29, 2024, that it has repealed the requirement for certification of copies of verifiable export certificates for imported foods, including fresh fruit and vegetable shipments, into Thailand.

The report details the Department of Agriculture's regulation on the criteria, methods, and conditions for certifying genome-edited plants. This regulation enables Thailand to access new plant varieties, enhancing the country’s ability to address food security and climate change challenges.

This report lists certificates required by Thai government agencies for U.S. products exported to Thailand, including fruit and vegetables, live animals, beef, canned or preserved meat and poultry products, other processed meat products, processed or...

This guide serves as a resource for U.S. companies seeking to do business in Thailand and provides market overviews, practical tips and information on local business practices, consumer preferences, and trends.

This report is an overview and update of Thailand’s import regulations and standards for food and agricultural imports. For more information on Thailand’s certification requirements, see the FAIRS Export Certificate Report for Thailand.

Vietnam offers abundant opportunities for exporting consumer-oriented products, despite the challenges of recovering from the COVID-19 pandemic and dealing with high inflation. The Vietnamese economy is poised for significant expansion in the coming decades. With a burgeoning population and a growing middle class, Vietnamese consumers are becoming more discerning about the origin and composition of their food.

From February 23, 2024, U.S. wines can access the Thai market duty-free and with lower excise taxes.

Rice export prices decreased one percent despite the strengthening of the Thai baht.

The Thai Food and Drug Administration (TFDA) recently clarified its requirements for copies of export certificates accompanying U.S.-origin imported foods, including fresh fruit and vegetables shipments, into Thailand.