China’s food processors are increasingly seeking to import food-grade soybeans to meet consumer demand for soy-based foods.
Attaché Report (GAIN)

Colombia: SaborUSA Promotes U.S. Beef Sales in Colombia

SaborUSA is a non-traditional marketing project that uses television promotions, an interactive website, a smartphone application and social media to promote U.S. food and beverages in Colombia.
Attaché Report (GAIN)

China: Chinese Foodies Admire U.S. Regional Cuisine

Between April 17 and May 19, 2017, ATO Beijing partnered with other U.S. government agencies in the U.S. Embassy to promote an exciting five week American Foodie Tour Social Media Campaign.
The Foreign Agricultural Service Office in Dubai (FAS Dubai) recruited nine potential food and beverage buyers representing seven major food importing companies based in the United Arab Emirates....
U.S. exhibitors report a total of $85.5 million in on-site sales and project $722 million over the next 12 months as a result of their participation in the event.
Imported beer market in South Korea continued a robust growth due to strong consumer demand for products of diversified taste and higher quality.