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Trade shows in China offer U.S. exporters valuable opportunities to connect with Chinese buyers. This report highlights vetted 2025 trade shows in China, including three USDA-endorsed trade shows, helping exporters showcase products and navigate market opportunities effectively.

On November 5-10, ATO Shanghai organized the American Food and Agriculture Pavilion at the China International Import Expo (CIIE), the world’s largest expo for imported products. This was the second time for ATO to organize this pavilion with the American Chamber of Commerce in Shanghai.

Unlike the many smaller trade shows in Nigeria, Food and Beverage (FAB) West Africa 2024 stood out as a well-attended, well-organized, and diverse trade show featuring snack and processed foods, confectionery products, beverages, food ingredients, dairy products, grains, seafood, and food service equipment.

The China Fisheries and Seafood Expo (CFSE) will be held from October 30th to November 1st, 2024, in Qingdao, Shandong Province. As one of the most influential and the world’s largest seafood industry show in the world, CFSE showcases various aquatic and seafood products for trade and processing.

The Food Expo trade show is one of the leading trade events in the Nordic region and the only show in Denmark focusing on food products and (alcoholic) beverages.

The China International Import Expo (CIIE) is a trade-focused exposition hosted by the People's Republic of China (PRC) Ministry of Commerce and the Shanghai Municipal Government. This expo aims to boost the consumption of imported products.

FAS/San Jose collaborated with three Cooperators to highlight U.S. products tailored to Costa Rican food service demand at ExpHoRe - the largest trade show in Costa Rica targeting the hotel and restaurant sector.

October 27-29, 2017, the sixth annual Whiskey Fest whiskey exposition was held in Sofia, Bulgaria. Bulgaria is a growing market for U.S. whiskies and Whiskey Fest....

South China appetite for U.S. apples strengthens…ATO Guangzhou participated in a California grape retail promotion, organized a cranberry consumer tasting event at the U.S. Consulate General....

Davao City is a rapidly growing market in the southern Philippine island of Mindanao. As Manila reaches the limits of its growth, markets like Davao and Cebu are expected to become the drivers....

Trade Shows have buyers, distributors, are cost-effective, provide market research and product testing.

The USA pavilion was comprised of five U.S. companies, down from 10 in 2016. While U.S. exhibitors reported some promising leads, on-site and 12-month projected sales were nominal.