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The Fork and the Road program is designed to introduce and educate consumers in the United Arab Emirates, Kuwait, Qatar, and Oman (known as the GCC 4) about the variety and diversity of regional American foods and food culture.
ANUGA, held biennially, is one of the largest and most important food and beverage fairs in the world with over 7,000 exhibitors from 108 countries and 160,000 visitors from 192 countries.