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Ghana’s 2024 imports of foreign wine at $35.2 million are up nearly 3.5 percent from last year; heralding the Ghanaian economy's and its import market's recovery from the financial meltdown of 2022.

Wine grape production in 2025 is forecast to improve by five percent on favorable winter conditions, which will translate into a slight increase in wine production.

Côte d'Ivoire's wine market is a growing, and set to further expand thanks to the takeoff of a modern and internationally well connected middle class. At the same time, urbanization is expanding alongside a dynamic retail market offering U.S. wines a potentially attractive export destination.

Alcoholic beverages imported into Ghana increased from $56 million in 2019 to $87 million in 2023. Similarly, imports of U.S. alcoholic beverages to Ghana are on an upward trend in the same period from $267,000 in 2019 to $1 million in 2023.

Colombia is the largest South American market for U.S. agricultural products and the seventh-largest market for U.S. food and beverage exports globally. Since the U.S. – Colombia Trade Promotion Agreement (CTPA) was implemented in 2012, U.S. agricultural exports have grown by more than 235 percent to a record $3.7 billion in 2023.

Located on the west coast of southern Africa, Angola borders the four nations of the Democratic Republic of the Congo, the Republic of the Congo, Namibia, and Zambia. Approximately 10 percent of arable land is used for agriculture, with food production falling short of consumer demand, making Angola reliant on imports to meet its needs.

Chile remains the largest South American consumer-oriented market for U.S. exporters. Increasing wealth, lower barriers to entry, and the modern Chilean economy present opportunities for increased agricultural trade as COVID-19 restrictions and social-political tensions ease.

Kenya is a growing middle-income nation that acts as the economic, financial, and transport hub of East Africa. Kenya’s population demographic consists of a median age of 20 years, with 33.8 percent of the population between the ages of 25 and 54 years.

On July 25, 2021, South Africa partially lifted the prohibition on the domestic transportation and sale of alcoholic beverages.

On June 27, 2021, South Africa re-introduced the prohibition of the sale, dispensing and distribution of liquor products for 14 days due to the recent surge in COVID-19 infections. This is the fourth ban on liquor products since the start of...

“Sips” (such as wine, beer, and spirits) and snacks (including potato chips, baked foods, fruit and nut mixes, and peanuts/peanut butter) are growing segments of sub-Saharan Africa’s...

On February 1, South African President Cyril Ramaphosa partially lifted the ban on the domestic transportation and sale of alcohol beverages.