Indonesia: Indonesia Plans to Implement Labeling Requirements and to Restrict Sugar Salt and Fat Content in Processed Food and Beverages

Indonesia’s National Agency of Drug and Food Control (BPOM) has drafted a new regulation that would mandate the use of a “Nutri-Level” front-of-pack labeling system for sugar, salt, and fat (SSF) content and set maximum SSF levels. Like the system used in Singapore, the proposed grading system would rank products as “A, B, C, and D’’ levels. C and D-level products would be required to display their “Nutri-Level” grade as well as their total SSF content per serving or per package. The first phase would apply to ready-to-drink, non-alcoholic beverages, potentially as early as December 2024. Once in force and fully implemented, this regulation would have a significant effect on U.S. packaged food and non-alcoholic beverage exports to Indonesia - currently valued at approximately $54 million per year. U.S. stakeholders are requested to share comments and concerns with FAS as soon as possible. Please note that the final regulation may be published prior to the January 2, 2025, comment deadline.