Bulgaria: Retail Foods Bulgaria

  |   Attaché Report (GAIN)   |   BU2023-0023
Bulgaria’s grocery retail sector has remained stable and vital despite the COVID-19 pandemic, the galloping inflation, and the war in Ukraine. Grocery retail sales rose year-on-year by 2.8 percent in 2021 and 4.8 percent in 2022 as compared to the previous years. Nevertheless, in 2022 the number of retail outlets in Bulgaria slightly declined by 0.9 percent to 38,628. Modern retail sales, which make up 63 percent of the industry in value terms, remain dominant, and grocery e-commerce continues to grow progressively. U.S. exports of consumer-oriented products to Bulgaria grew by 33 percent. U.S. food exports with best sales potential include distilled spirits, tree nuts, dried fruits, wine, craft beer, snacks and cereals, beef meat, fish and seafood, sauces, spices, and pulses.

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