South Africa: Prospects for U.S. Exports of Craft Beer Ingredients to South Africa

The craft beer market in South Africa is very small in comparison to the United States. However, the growing popularity of craft beer in South Africa, may present opportunities for U.S. exporters of brewing ingredients; hops, brewer’s yeast, and malted barley (malt). U.S. exports of beer ingredients to South Africa grew by 27 percent to US$5.1 million in 2018, from US$3.7 million in 2017, based on the increase in craft beer production, demand for high quality ingredients, and price competitiveness of some U.S. exports. South Africa imported a total of US$52.3 million worth of beer ingredients in 2018, with malt being the leading import accounting for 83 percent of the total imports, followed by hops (11 percent) and yeast (6 percent).

South Africa: Prospects for U.S. Exports of Craft Beer Ingredients to South Africa