New Zealand: Robust Demand for Imported Alcoholic Beverages

  |   Attaché Report (GAIN)   |   NZ2021-0009

Despite its small size, New Zealand is already an important market for alcoholic beverages and ingredients from the United States, including being the 13th largest market for U.S. whisky and the 11th largest market for U.S. hops. The United States is the fifth largest supplier of alcoholic beverages to New Zealand and imports from the United States have shown some growth over the past half decade. Whiskies, wine, and liqueurs are the largest alcohol categories being imported by New Zealand. Total import demand from all suppliers was worth US$ 330 million last year.

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