Southeast Asia - March 2015

The next FAS-sponsored trade mission in March 2015 will enable U.S. exporters – including small and medium-sized businesses – to connect with potential customers and learn first-hand about the market conditions and business environment in Southeast Asia. Participants will travel to Malaysia and the Philippines and also meet with buyers from Burma and Thailand, positioning themselves to enter into or expand their presence in the Southeast Asian market through this unique multi-country trade mission.
Why Southeast Asia?

U.S. agricultural exports to Southeast Asia have been growing rapidly, thanks to strong economic growth and increasing demand for high-value products in the region. With this growth expected to continue, the region holds significant untapped market potential for U.S. exporters.

Malaysia, the Philippines, Burma and Thailand boast a combined population of 262 million people. As members of the Association of Southeast Asian Nations (ASEAN), these countries are strong trading partners of the United States. U.S. exports of food and agricultural products to the four countries have doubled over the past five years, from $2.7 billion in fiscal year 2009 to $5.4 billion in FY 2014.

Data & Analysis

November 18, 2014
U.S. agricultural exports to Southeast Asia have experienced extremely rapid growth in recent years and, in FY 2014, they climbed to a record $11.5 billion – up 11 percent from FY 2013.
November 13, 2014
The overall food processing sector is growing at about 5 percent per year, with dairy, bakery, and processed fish products among the leading sectors.
November 5, 2014
With per capita income of over $10,500 and a middle and upper class making up 61 percent of the population, Malaysia shows good potential for growth as a market for high value consumer products.
October 15, 2014
In June 2013, the Philippine Department of Agriculture formally allowed the importation of U.S. fresh table stock potatoes for consumption.