Thailand: Thailand's Pet Food Market 2025
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Thailand's pet food market is growing rapidly, fueled by pet humanization, premiumization, rising cat ownership, and a thriving e-commerce sector. Valued at $1.6 billion in 2024 and projected to reach estimated $2.2 billion in 2025, the market is driven by demand for human-grade pet food, functional products, and seamless omnichannel shopping. To regain market share, U.S. brands should focus on niche, science-driven products that meet Thai consumers’ preference for hyper-premium, health-focused pet nutrition.