The United States is one of the world’s leading
agricultural exporters, with shipments reaching $62.3
billion in fiscal 2004. Agricultural exports support
980,000 jobs and help stimulate urban and rural
economies across the United States.
Recognizing Excellence in Exporting
The future prosperity of the U.S. economy depends in
part on the successful export of U.S. agricultural
products. No one understood this concept better than the
late Edward R. Madigan, former Illinois Congressman and
U.S. Secretary of Agriculture. Hailed as a visionary for
recognizing the importance of expanding U.S. exports
across the globe, Madigan helped craft the 1985 and 1990
farm bills, reshaping U.S. farm policy so that farmers
could respond more effectively to market signals and
pursue export trends.
In commemoration of Madigan, who died in 1994, the
U.S. Congress established the Edward R. Madigan U.S.
Agricultural Export Excellence Award as part of the
Federal Agriculture Improvement and Reform Act of 1996.
Administered by FAS, the Madigan Award honors entities
that have made outstanding contributions to U.S.
agriculture’s export success. The award is presented for
significantly developing or expanding agricultural
export markets, developing new products or services for
agricultural export markets, or successfully marketing
such products or services.
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Application Process
Candidates for the Madigan Award must either be
nominated by a state governor, or apply in writing to
the Board of Evaluators:
Coordinator, Edward R. Madigan U.S. Agricultural Export
Excellence Award
U.S. Department of Agriculture
Foreign Agricultural Service
Marketing Operations Staff
1400 Independence Avenue, SW
South Building
STOP 1042
Room 4932
Washington, DC 20250 |
Award Recipients
In December 2000, USDA awarded its first Madigan
Award to Trans-World Genetics, Ltd., of Sheboygan Falls,
WI. Founded in 1974, Trans-World Genetics distributes
and markets products and services related to dairy
livestock genetics, specializing in the export of frozen
bovine semen and embryos.
The company has major export markets in South America
and Europe. It opened the first U.S. artificial
insemination center in Europe to ensure that its
imported bull semen was free of infectious bovine
rhinotracheitus, a virus that causes flu-like symptoms
in cattle. This placed Trans-World Genetics well ahead
of its competition for the European market.
Trans-World Genetics’ expertise and products have
enabled dairy producers worldwide to increase the amount
and quality of milk production through the use of
genetics.
In May 2003, USDA presented the Madigan Award to
Graceland Fruit, Inc., of Frankfort, MI, and EP
International Corp. of Irvine, CA, for their outstanding
entrepreneurial efforts in exporting to foreign markets.
Founded in 1973, Graceland Fruit received the award
for successfully developing and marketing infused dried
fruit products to Europe and East Asia. The company’s
success is due in part to its participation in the
Market Access Program, administered by FAS, which helped
increase the company’s sales exports by 118 percent.
Making the most of this program, the fruit and vegetable
ingredient producer promoted its products through trade
shows, seminars, providing product samplings and other
initiatives.
To meet customer demand for vegetables with a longer
life span, Graceland Fruit recently unveiled a new line
of fresh and dried vegetables that keeps up to three
months under refrigeration. The new line retains its
flavor, color and texture.
EP International Corp., established in 1989,
contracts with U.S. farmers to grow specially developed
crops and ships them to customers overseas. EP
International received the Madigan Award for expanding
sales of U.S. dried legumes, seasonings and processed
ingredients to Asian markets. The company’s commitment
to expanding exports, developing new products for
different consumer tastes, participating in market
research initiatives and developing a user-friendly Web
site, helped increase its exports by an outstanding 550
percent.
EP International used FAS’ services to make
its first agricultural
sales to South Korea and Hong Kong. The combination of
contacts, introductions to importers, and market
information provided by FAS staff in those markets
helped the company shift from construction exports to
food and agricultural exports.