Volume XI, No. 7
Trade Show Mastery at 40,000 Feet
The man is a natural, right? Wrong. Meet Marty, our imaginary master of the trade show biz.
The Great American Roast Beef Wagon Rolls Into Japan
Check out a promotional event that not only helped the Japanese develop a taste for U.S.-style takeout foods, it also demonstrated deli-section operations to retailers.
Busy Argentines Opt for Dry Convenience Foods
For the Argentine consumer short on time but high on quality and good taste, dry pastas, rice and soups fill the bill (and grocery cart).
U.S. Exporters Dominate Markets for Cattle Hides and Skins
Throughout the Asian currency crisis, cattle hide producers wisely kept a leather eye out for potential profits elsewhere.
Mexico Sweet on U.S. Peaches and Plums
Ten years ago, fine fruit could be found only in upscale neighborhoods. Today, good quality stone fruits are commonly available in supermarkets.
As Its Economy Improves, Mexico Buys More U.S. Forest Products
The shake-out from the peso devaluation lasted several years. Now its time for the bounce-back!
Wood Products Trade With Canada Keeps Building
With Canada, its a two-way street. Even though U.S. exports to Canada continue to enjoy a satisfying upswing, we purchase far more from our well-forested neighbor to the north.
U.S. Farm Exports to Central and Eastern Europe Remained Unchanged in 1998
Despite inherent risks, U.S. agricultural exporters have found some rewarding opportunities in the emerging economies of Central and Eastern Europe.
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