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July 1999
Volume XI, No. 7

Featuresjul99.1

Trade Show Mastery at 40,000 Feet

The man is a natural, right? Wrong. Meet Marty, our imaginary master of the trade show biz.

The Great American Roast Beef Wagon Rolls Into Japan

Check out a promotional event that not only helped the Japanese develop a taste for U.S.-style takeout foods, it also demonstrated deli-section operations to retailers.pasta

Busy Argentines Opt for Dry Convenience Foods

For the Argentine consumer short on time but high on quality and good taste, dry pastas, rice and soups fill the bill (and grocery cart).

U.S. Exporters Dominate Markets for Cattle Hides and Skins

Throughout the Asian currency crisis, cattle hide producers wisely kept a leather eye out for potential profits elsewhere.

plumMexico Sweet on U.S. Peaches and Plums

Ten years ago, fine fruit could be found only in upscale neighborhoods. Today, good quality stone fruits are commonly available in supermarkets.

As Its Economy Improves, Mexico Buys More U.S. Forest Products

The shake-out from the peso devaluation lasted several years. Now it’s time for the bounce-back!jul99.2

Wood Products Trade With Canada Keeps Building

With Canada, it’s a two-way street. Even though U.S. exports to Canada continue to enjoy a satisfying upswing, we purchase far more from our well-forested neighbor to the north.

U.S. Farm Exports to Central and Eastern Europe Remained Unchanged in 1998

Despite inherent risks, U.S. agricultural exporters have found some rewarding opportunities in the emerging economies of Central and Eastern Europe.

 

Editor
Jeanne McLaughlin
Tel.: (202) 720-0061
Writers
Jeanne McLaughlin
Marlene Phillips
Mary Rekas

Text of this magazine may be reprinted freely. Photographs may not be reprinted without permission. Use of commercial and trade names does not imply approval or constitute endorsement by USDA or the Foreign Agricultural Service. The Secretary of Agriculture has determined that publication of this periodical is necessary in the transaction of public business required by law of this Department. Use of funds for printing AgExporter has been approved by the Director, Office of Management and Budget.

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