
November 1998
Volume X, No. 11
Features
Italian Fans Fund Health
Food Fad
Italian consumers are willing to ante up the cash for quality products that meet their health needs.
Italy Opts for Frozen Food Convenience
Theres nothing lukewarm about the Italian market for frozen foods.
U.S. Exporters Keep Italy on the Bean
Despite challenges from China, U.S. exporters believe their relationship with Italy will always be beaningful.
Mediterranean Landscapes:
Floricultural Hotbeds for U.S. Producers
A demand for landscaping greens in these Mediterranean countries presages a blossoming of markets for U.S. nurseries.
Supermarkets, Freezers Boost Frozen Food Sales in Argentina
Its not just ice cream taking up space in Argentine freezers anymore; convenience-seeking consumers are checking out new frozen products.
Soy Leads U.S. Oilseed Exports to Mexico
Mexicos recovering poultry and livestock industries turn to U.S. oilseeds to meet increasing demand.
U.S. Versus Competition:
Whos Spending Bigger Bucks on Export Promotion?
In the pricey world of export promotion and subsidies, some U.S. competitors are shelling out big bucks to give their products an edge.
| Editor Jeanne McLaughlin 202-720-0061 |
Writers Jeanne McLaughlin Mary Rekas Eric Van Chantfort |
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