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U.S. wine exports (including cider, fermented
beverages, and must) reached $415 million in Calendar Year 1997,
their 13th consecutive record breaking year, and a 30
percent gain over the preceding year. U.S. wine exports have
increased 385 percent since 1985. Growth in exports has
accelerated for the 4th consecutive year. The United Kingdom,
Canada and Japan were the top three export markets for U.S. wines
during this 13-year period. Japan was the largest market until
1991, when it was surpassed by Canada. In 1995, the United
Kingdom replaced Canada as the largest export market. Grape wine
continues to represent the majority of exports. In 1997, grape
wine represented most of the $415 million of wine exports, except
$27 million, consisting of fermented beverages and cider. The
volume of U.S. wine shipments reached 2.2 million hectoliters in
1997, up 26 percent from the preceding year. More varieties of
higher quality U.S. wine, robust foreign demand, and market
promotion efforts under the Market Access Program all boosted
U.S. wine exports. The three top markets for U.S. wines, United
Kingdom, Canada, and Japan, accounted for approximately 54
percent of the value of 1997 exports. The most impressive value
gains of 1997 were in Taiwan (up 303 percent) and Hong Kong (up
125 percent).
Approved the the World Agricultural Outlook Board/USDA
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