On October 29, 2013, the Government of Mexico unveiled a new program of rules and requirements for organic agriculture certification. Published in the Federal Register (Oficial Diario de la Federación), the program attempts to improve efficiency and simplify the procedures for both transition and maintaining yearly organic certification. As the organic industry continues to grow, including a ten-fold increase of producers since 2008, an improved regulatory framework for all segments of the industry was needed. The program utilizes many requirements and policies contained in the USDA National Organic Program (NOP) guidelines, and emulate internationally accepted rules. In addition, new designs, specifications, and coloring schemes of the official label are published that will apply to Mexican companies selling organic products. As consumer demand continues to grow, both U.S. and Mexico organic agriculture will continue to see many favorable opportunities for investment and trade.