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(EUSAFEC)
Global Export Marketing Co.,Ltd
11 Penn Plaza Suite 1031
New York, NY 10001
Congressional District: 8th, New York
Phone: (212) 268-9930
Fax: (212) 268-9930
Market: Europe and Asia
Global Export is a small
growing company that export sales 100%. Being a small growing
company, Global Export has limited resources in promoting
the company's products internationally. The company
does not market the products in the U.S. at all. The
company sells prepared foods to the international market.
The company has
strong competition from products that are locally
produced as well as other companies shipping into the
European and Asian countries. Global Export has participated
in the MAP program for several years now. Bob Kapuscinski
of Exporters of groceries and prepared foods to the
Middle East says, "Without this program, Global Export
would not be in a position to market our products
successfully in the international markets." Due to
the funding from MAP, Global Export has seen a 10%
growth per year over the last five years. (‘94-‘98).
He also added, "Without these funds, we would not
have seen these gains."
(EUSAFEC) 6/99
Erba Food Products
2 Metro Tech Center #2000
Brooklyn, NY 1120-3838
Congressional District: 10th, New York
Contact: Jen O'Connor
Phone: (718) 875-1002
Fax: (718) 237-4274
Market(s): Canada, Mexico, Europe, South America
Over the past two
years, Erba Food Products, a third generation business
that produces and distributes over 500 kosher products
under the Haddar and Embassy Wines brands, has been
able to double their annual sales with the emergence
of export as a 35% share in those sales. Export sales
have also contributed to the increase in Erba's
workforce, to 40 employees, which in turn helps the
U.S. economy in decreasing unemployment rates.
Erba Food Products
has been able to grow their business through not only
creative marketing strategies and the development of
new products, but also by identifying export as an
effective way to increase sales. As an acknowledgment
of this strategy, William "Max" Bauer, president of
Erba, was a 1999 recipient of the Small Business
Exporter of the Year Award.
Due to their
involvement with a range of export promotion programs,
including trade shows such as the U.S. Food Export
Showcase, Erba currently exports their food products
to England and Belgium, and is working on approvals
to export their wines to South Africa and France.
Through the company's participation in the 1999 U.S.
Food Export Showcase with Brooklyn Goes Global, the
international trade service of the Brooklyn Chamber
of Commerce, Erba sent samples of their products to
buyers in Mexico, Indonesia and Saudi Arabia. Erba
Food Products looks forward to continue their participation
in the U.S. Food Export Showcase because it has
brought great opportunities to meet potential customers
from all over the globe.
(WUSATA) 98-99
America's Classic Foods
10831 Roycroft St. Suite 41
Sun Valley, CA 91352-1647
Congressional District: 27th, California
Phone: (818) 768-0008
Fax: (818) 843-4569
Market(s): Asia
America's Classic Foods Establishes
Market Position in China
Because of their
first year of participation in the Branded program,
America's Classic Foods achieved a dramatic increase
in sales and made a number of important contacts in
Asia. Because of WUSATA's support "we met and made
the contacts with the companies that we are currently
working with", said Monty Rice of America's Classic
Foods. "We established a joint venture in Vietnam
and in December set up an office."
The 1998 program
year was a good financial year with a 25% increase
in export sales revenue. "During the first four months
of the 1999 program year, we have shipped more than
60% of last year's sales volume. This is business
that was developed during the 1998 program year,"
said Rice.
Rice is happy
about the increase in sales, but he says that the
real value of participating in the Branded program
was establishing a market presence in China and making
several other important contacts in Asia. American
Classic Foods is in negotiations with a company in
Singapore who may become their agent, and they have
established an agent and set up distribution in the
Philippines.
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